About program
Our Strategic Marketing MSc is a top-ranked marketing MSc. It is ranked 5th in the UK and 15th in the world by QS World University Rankings: Masters In Marketing 2022
Our MSc marketing course will equip you with the expertise and advanced knowledge to become a successful marketing leader of the future. The course covers the full marketing spectrum from marketing strategy, communications and branding to market research, omnichannel marketing and big data marketing analytics.
Program details​
Degree type
Master
Specialization
Business & Management, Marketing
Study type
Full time
Cranfield campus
Delivery mode
On-Campus
- Taught modules 60%, MSc thesis project 40%
Program duration
1 years | Full time
Tuition fees
$33962
 /year
- £24,500
Intakes
September
- Start date 26 September 2022
Study language
English
Program structure
- Compulsory modules
All the modules in the following list need to be taken as part of this course.
– Strategic Marketing and Planning
– Big Data, Insight and Analytics
– Retailing and Omnichannel Management
– CRM and Customer Experience
– Marketing Consultancy Project
– Digital Marketing and Social Media Marketing
– Accounting and Finance for Strategic Marketing
– B2B Sales and Key Account Management
– Integrated Marketing Communications
– Managing Brands
– Customer Behaviour
Modules
Keeping our courses up-to-date and current requires constant innovation and change. The modules we offer reflect the needs of business and industry and the research interests of our staff. As a result, they may change or be withdrawn due to research developments, legislation changes or for a variety of other reasons. Changes may also be designed to improve the student learning experience or to respond to feedback from students, external examiners, accreditation bodies and industrial advisory panels.
To give you a taster, we have listed above the compulsory and elective (where applicable) modules which are currently affiliated with this course. All modules are indicative only, and may be subject to change for your year of entry.
English requirements
Only one is required
TOEFL-IBT
92/120
92 total and minimum skill component scores of 20 reading, 20 listening, 21 speaking and 20 writing.
IELTS
6.5/9
IELTS Indicator – 6.5 overall and 6.0 in all skill components.
PTE (Pearson)
65/90
65 overall and 62 in all skill components.
Academic requirements
- Recent graduates who want to boost their academic credentials and prepare for a first professional role in marketing.
- Marketing professionals looking to enhance their knowledge and skills and progress their career.
Additional requirements
- Linguaskill General – Cambridge English Scale score of 180 overall and 175 in all skill components.
- LanguageCert International ESOL B2 Communicator – High Pass overall and 33 in all skill components.
Scholarships
- MENAT TAUGHT SCHOLARSHIPS 2022
Cranfield School of Management master’s courses are made up of a diverse cohort of students from all over the world. We celebrate diversity at Cranfield and are offering 10 scholarships to help students from the MENAT region (Middle East, North Africa, and Turkey).
MENAT Taught Scholarships 2022 (cranfield.ac.uk)
Find out more about MSc Funding Opportunities here
Want to learn more before applying?
We can help you to find out if you’re qualified to this program and give you all information you need about this program. All For Free
Deadline: July
- There is a high demand for places on our courses and we recommend you submit your application as early as possible. Deadline: Friday 1 July 2022.
United Kingdom (UK) (England, Northern Ireland, Scotland and Wales)
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Tuition fees
$33962
 /year
Program duration
1 years | Full time
Delivery mode
On-Campus
Deadline: July
- There is a high demand for places on our courses and we recommend you submit your application as early as possible. Deadline: Friday 1 July 2022.
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